What I Handle

End-to-end marketing operations.

Five connected areas that keep campaigns launching on time, tracking clean, and reporting trustworthy. Take one, or hand me the whole operation.

01 · Setup & Trafficking
Campaign Setup & Trafficking
  • Campaign configuration across Google, Meta, and LinkedIn
  • Conversion pixel and tag implementation
  • Audience and segment setup
  • Creative upload and ad trafficking
  • Standardised workflows for high-volume launches
02 · QA & Compliance
Quality Assurance & Compliance
  • Pre-launch QA on every campaign
  • Tracking and conversion validation
  • Targeting and audience verification
  • UTM governance and naming consistency
  • Brand-safety and creative compliance checks
03 · Reporting & Analytics
Reporting & Analytics Support
  • Performance dashboards in Looker Studio
  • Data consolidation across every channel
  • Custom report building for each stakeholder
  • Insight generation, not just numbers
  • Clear, on-time client and leadership reporting
04 · Optimisation
Campaign Optimisation Support
  • Bid and budget pacing management
  • Audience refinement based on live data
  • A/B test design and execution
  • Ongoing performance analysis
  • Data-driven recommendations you can act on
05 · Platforms & Integrations
Platform Management & Integrations
  • Google Ads, Meta, and LinkedIn campaign platforms
  • GA4 and Google Tag Manager configuration
  • Search Console and Google Business Profile
  • Tag management and conversion API integrations
  • Clean data flowing between every tool
How We Work Together

Four steps to seamless operations.

A simple, repeatable engagement that gets me operating as part of your team — usually within two to three weeks.

01
Discover

I learn your setup, channels, and tools, and pinpoint exactly where operations are slowing you down or leaking data.

02
Develop

I build a tailored plan and the workflows — setup, QA, reporting, optimisation — to hit your operational goals.

03
Deliver

I execute as an extension of your team — campaigns launched accurately, on time, with reporting you can trust.

04
Optimise

I keep refining the process and the performance — better efficiency, cleaner data, stronger results every month.